The Global Consumer Intelligence Review (TGCIR) is a peer-reviewed scholarly journal dedicated to publishing high-quality research that advances the theoretical, empirical, methodological, technological, and applied understanding of consumer intelligence, consumer insights, market intelligence, and related behavioral and data-driven phenomena.

The journal provides a global platform for researchers, marketers, data scientists, behavioral economists, psychologists, policymakers, and industry professionals to disseminate original research articles, review papers, methodological advances, case studies, and short communications.

• Consumer intelligence systems, data collection, and predictive analytics
• Consumer insights generation and application in marketing strategy
• Behavioral economics, decision-making processes, and psychological drivers
• Market research methodologies, survey techniques, and big data approaches
• Consumer segmentation, targeting, personalization, and journey mapping
• AI, machine learning, and automation in consumer behavior analysis
• Sustainable consumption, ethical consumer behavior, and social influences
• Global consumer trends, cross-cultural differences, and emerging markets
• Brand perception, loyalty, engagement, and customer experience metrics
• Interdisciplinary studies combining marketing, psychology, data science, sociology, and economics

TGCIR promotes rigorous, evidence-based research and encourages interdisciplinary perspectives to address the complex challenges and opportunities presented by evolving consumer behaviors, digital transformation, and intelligence-driven decision-making.

The journal aims to foster academic excellence, inform marketing practice and policy, and support responsible innovation in the field of consumer intelligence and insights.